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Our Approach
Precedent Driven Innovation
3. In PRIME, we ground creative ideas to develop an action plan and drive immediate results in the market
2. In CREATE, we find strategic analogs to critical challenges to stimulate unconstrained inspiration for innovative solutions
1. In FRAME, we discover your primary challenges and unlock a path to creative thinking
re·com·bi·na·tors
/ˌrēˌkämbəˈnāt(ə)rs/
noun
1. Recombinators are people, entities, processes, or mechanisms that combine different elements, components, or information to create new configurations, structures, systems, solutions, platforms, or products
2. The Matchmakers of the Multiverse: imagine mix-and-match artists who love setting up blind dates between ideas and technologies
re·com·bi·na·tors
/ˌrēˌkämbəˈnāt(ə)rs/
noun
1. Recombinators are people, entities, processes, or mechanisms that combine different elements, components, or information to create new configurations, structures, systems, solutions, platforms, or products
2. The Matchmakers of the Multiverse: imagine mix-and-match artists who love setting up blind dates between ideas and technologies
Ways
to Win
Recombination applied to strategy; solving your most difficult market-facing challenges & understanding your customers at the deepest levels
Strategic Innovation
Customer Needs Assessments
Landscape Scanning
Novel Positioning
Strategic Advisory
Innovative Workshopping
Our Services
Ways
to Win
Recombination applied to strategy; solving your most difficult market-facing challenges & understanding your customers at the deepest levels
Strategic Innovation
Customer Needs Assessments
Landscape Scanning
Novel Positioning
Strategic Advisory
Innovative Workshopping
Skills
to Win
Recombination applied to talent; equipping your teams with the skills required by the market for effective engagement & working collaboratively
Advanced Skill Strategy
E-Module Development
Innovation Capability-building
Training Advisory & Support
Workshop Development
Workshop Facilitation
Skills
to Win
Recombination applied to talent; equipping your teams with the skills required by the market for effective engagement & working collaboratively
Advanced Skill Strategy
E-Module Development
Innovation Capability-building
Training Advisory & Support
Workshop Development
Workshop Facilitation
Our Approach
Precedent Driven Innovation
1. In FRAME, we discover your primary challenges and unlock a path to creative thinking
2. In CREATE, we find strategic analogs to critical challenges to stimulate unconstrained inspiration for innovative solutions
3. In PRIME, we ground creative ideas to develop an action plan and drive immediate results in the market
Precedent-Driven Innovation (PDI) approach was designed and co-taught at the Strategy and Innovation Lab at Columbia Business School…
…and it is now taught as a part of the Curriculum of the Future at Stanford Graduate School of Business
2008
PDI Pedigree
2023
Precedent-Driven Innovation (PDI) approach was designed and co-taught at the Strategy and Innovation Lab at Columbia Business School…
2008
PDI Pedigree
…and it is now taught as a part of the Curriculum of the Future at Stanford Graduate School of Business
2023
Our Work
Our Work
